# The watchlist

> What your brief follows: your market, your company and your competitors. Each market you watch has its own watchlist, briefs and plan.

## Market

Pick the market your company sells in. We read the accounts that post about it.

| Market | Slug | Covers |
| --- | --- | --- |
| Outbound and sales tools | `outbound-sales-tools` | Cold email, LinkedIn outreach, sales data and GTM tooling. |
| Compliance automation for audits | `compliance-automation-for-audits` | SOC 2 and ISO 27001 readiness, GRC platforms and trust centers. |
| Another market | `other` | Describe it below and we find the accounts that post about it. |

None fits? Pick `other` and say what your market is in a few words. We find the accounts that post about it before the first brief.

## Your company

Give your website and we find the rest: your name, your LinkedIn page and your X account. Add the other names people use for you, so we catch posts that use them.

| Field | What to give |
| --- | --- |
| Website | Your own site, like `northwind.example`. Best on its own. |
| Name | As people write it. Filled in from the website when you leave it out. |
| LinkedIn page, X account | Optional. We find them. |
| Other names | Up to 10, like a product name or a short form. |

## Competitors

Up to 10, website first, the same way as your company. Name the ones your buyers compare you with. You can change them any time; the next brief follows.

## More markets

A team can watch up to 5 markets, for another product or another region. Each has its own competitors, briefs and plan, and its own free first brief.

## Plans

Each market has its own plan. Prices are in USD without VAT; VAT is added at checkout where it applies. Yearly is two months free.

| Plan | What you get | Month | Year |
| --- | --- | --- | --- |
| Market | The themes your market kept coming back to, and the posts that did best. | $49 | $490 |
| Market + Competitors or Market + You | Everything in Market, plus one more part: Competitors or You. | $99 | $990 |
| Full brief | All three parts, plus three moves for the week. | $149 | $1,490 |

Change or cancel a plan under Billing. A change starts at once.

## Your team

One brief for the whole team, with no price per seat. Invite people from the Team page with a link. Everyone sees the same briefs. The owner changes the watchlist and picks plans.

## Change it

The owner changes the watchlist on its page in the app, or lets your agent do it with `set_watchlist` (see [Agents](https://tellfield.com/docs/agents.md)). The next brief follows the new list.